Dear Fellow Sales Professionals,

Remember when cold calling strangers was the stressful part of selling and when voice-mail jail and a gauntlet of gatekeepers made it even tougher? Well, those days are history. Now, you can painlessly get new customers and end the gut-wrenching stress of conducting cold calls while you fill your pipeline with fresh, new customers.

Power Prospecting® ENDS Cold Calls, Forever!

I spent 32 years perfecting a new customer-getting formula so you never have to cold call, again. Never again! I called it Power Prospecting® because it combines the Power of the latest office technology with a set of proven successful Prospecting techniques organized in a formula.

This customer-getting formula has 2 parts. Part 1 is a low volume, highly personalized direct mail program of as few as 20 contact mailings sent weekly. Its purpose is to set the stage for Part 2, which are a matching number of expected follow up phone calls. These expected follow up phone calls are conversationally scripted to fit on 8 each, 5" x 8" index cards called Cue Cards.

These advanced mailings whet the prospects' appetites (just tease them enough) to want more information which is provided when the follow up phone calls are conducted, a few days later.

Over the course of 32 years, I have experimented thousands of times in 55 industries with what to mail, when to mail; and when to conduct follow up phone calls. I’ll get to what to mail soon but for now it’s crucial to note, the follow up phone calls must be conducted within 4 days of mail receipt so you can link your call purpose with the message inside the recent mailings.

Remember the old saying? “You can lead a horse to water but you can't make him drink”. Well, you can salt his oats and make him very thirsty!  Your low volume, highly personalized direct mail program will make your target prospects thirsty to hear more and to want to speak to you. This is what sets this customer-getting formula apart from all others.

It forever eliminates the cold calling part of sales prospecting because it warms up what would have been a cold call to a complete stranger. My 32 years as a direct mail marketing consultant and mail processor prove my point. Plain and simple: it works!

In 2006, I experienced a direct mail awakening when I conducted a test mailing which achieved an 83% response. Of 400 business professionals who received our test mailing, 332 spoke to my telemarketers when we called shortly after completing this mailing. An 83% response is a heart-stopper in the Direct Mail Marketing Industry which raves about 2 % response rates.

My 83% response converted into $68,400 in new business at a total cost of $1,616. Here’s the funny part, these qualified prospects were waiting, with checks in hand, at our first in-person sales appointment.

	"One of our retail store managers directly credits your Power Prospecting® Training Program with 11 systems sales equal to $52,000 in revenue.” National Support Services VP, IBM-Authorized Computer Reseller, Nationwide

My First and Last Taste of Cold Calls

My sales career began in 1967 with NCR. I was assigned the Miami Beach sales territory which is mostly hotels, motels and vendors servicing the Hospitality Industry.

I sold and installed accounting machines which were the forerunners of computers. These electronic machines posted general ledger and hospitality-specific accounting applications.
On my first day after returning from sales training in Dayton, Ohio, my sales manager told me to take my new business cards, brochures and to begin cold calling on South Beach in the hot Florida sun. I'll never forget his parting motivational words: Go get'em, tiger!

After 8 months and 163 city blocks, I had 2 sales, 3 prospects, worn shoe leather, and a cynical attitude. I was getting nowhere fast and going broke getting there! I knew there had to be a better way to get new customers other than the ordeal I had just barely survived - there just had to be!

Out of my pain and pride, I began developing a getting new customer’s formula. My original prospecting formula, as primitive as it was, quickly reversed my failing NCR sales career. Just 5 years later, I was recruited and hired by NCR's Number 1 Hospitality Systems competitor to become their North American Sales Manager.

	“Since we started Power Prospecting® just 2 weeks ago, our qualified decision maker appointments have increased 100%.” Director of Sales, Telephone Communications Sales Agency, Florida

Put this POWER to Work for You, Today

Power Prospecting® empowers you to painlessly and systematically get new customers with urgent needs for what you sell, without experiencing the humiliation or stress of cold calling.
In the past 32 years, this formula has repeatedly proven effective in 55 industries, selling complex, simple products and services to corporations, franchisors and small business owners across our great country.

	“You gave our franchisees the cookie-cutter formula they needed for consistently accessing decision makers. Achieving an 18% conversion to qualified appointments – in this industry – is very impressive.” President, Commercial Cleaning Services Franchisor, Nationwide

Power Prospecting® combines today's powerful, business technologies with my proven effective prospecting formula for systematically and painlessly getting you in front of qualified b2b decision-makers. A 'qualified' decision-maker is a prospect with urgent needs, authority to sign orders and a clear understanding of what you are selling.

This qualification formula is conducted by mail and phone before you get into your car to drive to an in-person meeting with a prospect. Luck has absolutely nothing to do with you becoming your company's top sales producer once you become an effective, disciplined power prospector.

Everything You Need in 1 Easy to Learn eBook

Welcome to my new industrial strength Power Prospecting® eBook appropriately re-titled: How to Get Face-Time with People Who Buy What You Sell. This latest version is available in a PDF format so you can print one copy for your personal use.

It provides you all the tools you need to quickly start earning the income you deserve by only investing your sales day in front qualified decision-makers who need now what you sell.
Imagine, ending unproductive sales calls. How much time each week will you save? Don't forget the cost of gas. None of us can stay in business at today's changing gas prices as long as we continue to call on tire-kickers or the curious, not the serious!

FACT: Not even the best sales closer can consistently close non-prospects. Sales presentation and closing skills are worthless without a pipeline full of well-qualified decision-making prospects that are ready to become your satisfied customers.

	“Your Power Prospecting® Program is giving us a tremendous competitive edge since we now eliminate tire-kickers before we set foot outside our offices. We are saving $375 on each sales call.” District Manager, Commercial Leasing Company, Florida

Keep Your Pipeline Full of Qualified Prospects

Power Prospecting® is about consistently keeping your pipeline full of qualified prospects that are ready to become your satisfied customers. You will even out the peaks and valleys of your sales cycle and consistently achieve your sales goals. Imagine, ending month-end stress caused by panic prospecting to meet your monthly sales quotas or to make payroll.

Here is what you get in each information-packed chapter:

Chapter 1: FREE Prospect Lists Who Match Your Best Customers* explains how to segment prospect-types, by industry, job title, and other key common denominators. Also, you will learn how and where to get free local and national b2b prospect lists of named decision-makers.

Chapter 2: What Will Your Products or Services Do For Me?* enables you to quickly identify key benefits and to compose short, concise Benefit Statements you will embed in your personalized mailings and your Qualifying Phone Follow up Scripts to capture and hold your prospect's focused attention and to always achieve your call purpose.

Chapter 3: Getting and Using Your Ideal Testimonial Referral Letters* explains the 6 steps you will take to always get impressive testimonial referral letters that quan-tify the value you deliver to your clients. These letters will give you the competitive edge. You will learn how to consistently use these impressive Testimonial Referral Letters to open decision-maker doors.

Chapter 4: Door-Opening Mailing Campaigns reveals the secrets of the most impressive mailing tool I have used in my 32 years as a direct mail marketing consultant. A tool which achieved an 83% response for my consulting business in a 2006 personalized mailing campaign. You will learn how to successfully apply this tool to your specific prospecting needs.

Chapter 5: Converting Gate Keepers into Your Corporate Scouts provides insight into how you can gain the inside track by working with, not against, these gatekeepers.

Chapter 6: Professionally Handle Any Phone Objection* provides you detailed script-use scenarios with a complete Qualifying Phone Presentation Script you can adapt to consistently and conversationally achieve your call purpose which is to only book face-time appointments with b2b qualified decision-makers. I have added my personal Cue Card Presentation I use today to convert 1 of every 3 qualified prospects into face-time sales appointments.

Chapter 7: Getting Your Qualifying Questions Answered* before you show up for your face-time decision-maker appointment. You will learn how to skillfully use my best secret weapon: The Columbo to forever eliminate unproductive in-person sales appointments!

Chapter 8: Launching Your Successful Test Program details my 10 Point Pre-Launch Checklist to assure the success of your Power Prospecting® Test Program. Also, included are realistic yardsticks to measure and improve successive test programs so you are always improving your conversion-to-customer results. Plus, a special BONUS with my Voice Mail Jail Solution.

*5 Chapters with homework assignments you will complete as you progress through the eBook to tailor my proven effective Power Prospecting® Formula to your needs so you can immediately start earning the income you deserve. 

	“Not only are our sales people getting more quality weekly appointments with major event planners, but they are writing more profitable new business. They are no longer hesitant about using the phone to prospect thanks to your phone role-playing sessions which dramatically improved their phone use skills and conversational confidence.” President, Catering Company, Florida

FREE Minibook Download of Introduction and Chapter 3

Be my guest. I want you to see first-hand the great value in my eBook. Read the Introduction and Chapter 3: Getting and Using Your Ideal Testimonial Referral Letters* and read the Table of Contents before your purchase my 8 Chapter eBook.

Invest 3 Hours to Start Earning the Income You Deserve

You can read my eBook in 1 hour. It usually takes 2-3 hours to complete the 5 Homework Assignments.

You will find lots of real-world examples and complete scripts you can quickly adapt to your products and services. Also, the 4 FREE BONUS items will enable you to quickly fine-tune and personalize this proven formula to your specific needs.

Tip: Your success will be determined by how often you practice your conversational qualifying phone presentation you will handprint on 8 each, 5" x 8" index cards, called Cue Cards. Completing this Cue Card Homework Assignment will enable you to become conversationally adept and confident when you conduct your actual Qualifying Follow up Phone Calls.

Diligently complete each homework assignment. Your payoff will be increased sales, more commission dollars, more often, at a fraction of the cost and the time it formerly took to get new customers. Custom-tailor my working forms to better organize and document your weekly prospecting activity, progress and results. Everything you need to book profitable new customers is included in my no frills, industrial strength Power Prospecting® eBook.

All this for only $40.00! I know what you are thinking. That's for starters, right? There are other add-ons that double or triple the low $40.00 price, right?

It’s all yours for $40.00 for the complete Power Prospecting® Formula training course which includes:

• 8 Interactive Info-Packed Chapters
• 5 Homework Assignments to tailor the Formula to your specific needs
• 4 FREE Bonus Items, valued at $475...plus
• 1 Year FREE subscription to my blog at www.salesprospectingtips.com ...plus
• FREE Voice Mail Jail Solution!

	“In 2009, our sales increased 273% over the same period last year since we began Power Prospecting® for new customers.” Sales Manager, Construction Industry Services Provider, Florida

Why is it so Cheap?

Since 1983, I have been on the road, conducting workshops and consulting assignments all over North America.

The glamour of the road has finally worn thin. Cold airport dinners and lonely departure lounges have lost their appeal. I relish sleeping in my own bed every night across town from Mickey at Walt Disney World. I'm ready for a normal life, again.

Today, sales professionals, like you, can complete my hands-on how-to tactical Power Prospecting® training at your convenience wherever you can access the Internet. It makes good business sense to offer tactical, hands-on how-to learning, delivered this way.

Besides, you don't have to sacrifice time away from your sales territory. We both win! Frankly, I'm thrilled to offer you this extraordinary value.

	“Your Power Prospecting® Program is worth 10 times what we paid you! Need I say more?” President, Direct Mail Marketing Company, Florida

Why Buy Now?

Because you get 4 FREE Bonus Items worth $475!

FREE Bonus Number 1: My 5 Greatest Testimonial Referral Letters, which produced over $3,000,000 in consulting assignments and workshop revenues since 1985. You can quickly and easily adapt your Testimonial Referral Letters after what works for me!

FREE Bonus Number 2: My Cue Card Role-Playing Practice Kit, so you can quickly compose your conversational adaptation of my winning Cue Card Qualifying Phone Follow Up Presentation. Then, rehearse and measure your improvement, in hours, not days!

FREE Bonus Number 3: My Best EVER Mailing Campaign that generated an 83% response in 2006 with the actual wording and my recommendations that resulted in $68,400 in new business at a total cost of $1,616, including postage. There’s no experimenting! Just cut and paste what worked for me and you are ready to put my success to work for you.

FREE Bonus Number 4: 1 Year Subscription to my Sales Prospecting Tips blog. Here, you will find the latest, greatest door-opening, attention-grabbing direct mail techniques; plus, time-tested proven Objection-Handling Scripts; Also, other time-saving tips and tools; and must-read book reviews so you can stay at the top of your game to get more paying customers, more often. With one clear purpose: so, you can start earning more and more of the income you deserve.

CLICK HERE to get Started, Now!